Re: West Marine no longer matching prices...
WM needs to either make it incredibly obvious what value they add to justify their higher prices or drop their prices to be competitive. This is the modern economy. Generally I am impressed with the service levels of WM but overall I can't personally justify the higher prices.
A good stock to short if you are into that sort of thing. I think WM is living a bit in the past.
And yes, this is an over simplification, but feel free to flame away.