Originally Posted by JonEisberg
What such comparisons overlook, however, is the real reason for the success of NASCAR... More than the spectacle itself, the genius of the marketing of NASCAR is the promotion of the Drivers as PERSONALITIES, and the encouragement of Rivalries between them... If there was one single moment that put NASCAR on the map of general public awareness, it was the fistfight between Donnie Allison and Cale Yarborough after their last-lap crash at Daytona in 1979... It was the first time the 500 had ever been broadcast live, and much of the nation was stuck indoors that day due to a major blizzard, millions were probably watching their first NASCAR race ever, and came to realize "Hey, these good ol' boys mean BUSINESS..."
The marketing of personalities like Dale Earnhardt, and the perpetration of Soap Opera storylines and rivalries - that is the real genius of NASCAR, not to mention the primary reason why they have been able to attract the interest of so many women to the sport... Selling the personalities of people like Larry Ellison or James Spithill to the American public? Damn, that's gonna be a tough sell, indeed - far easier to go with an X-Games type spectacle, instead...
I don't understand why the Nascar comparison. Nascar as a form of racing is looked at a particular American thing by the World's top racing community. There are not a top pilot that wants to race in the Nascar series except if a huge amount of money is offered to him and even so many woold refuse becaise that would mean the end of his carrier as a top pilot. Regarding racing Nascar is not top racing, not top technology, not top pilots and all the world except US won't give a rat's ass about it.
You guys act like the America's cup was an American thing or if the Americans were the ones more interested in it. They are not. There is a much bigger interest in the America's cup (as it is in all sail racing) in Europe, Australia or New Zealand.
If you want to go to car racing analogy stop with that ridiculous analogy with a technically back water very limited (to US) and particular form of auto racing and compare it with the one that has top internationalization, top technology, top pilots and top cars: the F1. The AC 72 are for other sailboats as the F1 is for other cars.
Yes, accidents happen in top racing at top speed, in F1 or on the AC if that one is raced in top boats at top speed. Who wants less?