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post #1 of Old 09-21-2002 Thread Starter
halyardz
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Builder Dealer Items

Some posters believe making auto-boat industry comparisons are not appropriate. In a recent issue of Boating Industry International notes "While the boating industry is clearly very different from the auto industry in terms of volume, product quality, distribution and service, the differences don''t matter to consumers comparing the two experiences." The conclusion seemed to point to a real problem between manufacturers and dealers and that they need to meet or exceed customer expectations if they are to retain customers and attract new ones.

The spin seemed directed mostly at powerboats. Any opinions on the sailboat situation?
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