Yes, "cove stripe." Some of the stylized symbols often seeing at the bow or stern are referred to as "scroll." But not all the symbols you see would be called "scroll", just those similar to what Flybyknight shows above. Others would simply be a trademark logo, I think.
Incidentally, those "wings" on the Hinckleys are called "talaria" -- the winged sandals of Hermes.
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Pacific Seacraft Crealock 31 #62
NEVER CALLS CRUISINGDAD BACK....CAN"T TAKE THE ACCENT