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post #11 of 33 Old 06-10-2011
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WDSchock, I'm curious how you know what they spend on advertising? I thought
they were a private company thus making that kind of info kind of hard to come by.
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post #12 of 33 Old 06-10-2011
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It is fairly easy to generate a decent estimate based on knowing the industry. Part of S.O.P. in understanding the industry landscape.

We spend between 5-10% of revenues on marketing.

BTW - J/Boats is another enterprise that spends a healthy percentage of revenue on marketing. Most people inside the industry describe J/Boats as a marketing company, not a boat company.
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post #13 of 33 Old 06-10-2011
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Quote:
Originally Posted by WDSchock View Post
Morris spends some 25-45% of it's revenue on Marketing, that is money not going into your boat.

Aside from some nice glued on wood trim and clever castings, Morris build quality is similar to other build to order sailboats.

Morris warranty issues are fairly similar to other build to order boats ( at least on their boats in the West Coast )

The most significant downside of the Morris daysailor line is that they are simply sluggish in the water.

I suspect you'd be better off not continuing to make assertions or bashing your competitors in an attempt to gain free marketing on an internet forum. Please sell what you have don't try to bash the competition to make yourself look good.

You're beginning to sound like the Craig Smith of day sailors...

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Last edited by Maine Sail; 06-10-2011 at 08:53 PM.
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post #14 of 33 Old 06-10-2011
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Maine,

Just the facts -

Morris spends a significant amount of it's new boat revenues on marketing. This is easy enough to estimate.

The Morris build quality is certainly well above production boat builders such as Catalina, Beneteau, or Hunter, but not significantly different than any of the build to order series sailboats on offer in the US.

Morris day sailors tend to be sluggish in the water.
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post #15 of 33 Old 06-14-2011
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Quote:
Originally Posted by Maine Sail View Post
I suspect you'd be better off not continuing to make assertions or bashing your competitors in an attempt to gain free marketing on an internet forum. Please sell what you have don't try to bash the competition to make yourself look good.

You're beginning to sound like the Craig Smith of day sailors...

Well said. WDSchock, you're not really competing with Morris, so you're not really doing much for your own 'marketing' here. Kind of like Ford slagging on Bentley.

Last edited by puddinlegs; 06-14-2011 at 12:23 PM.
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post #16 of 33 Old 06-14-2011
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Thanks for the compliment, you aren't the first that describes our Harbor line as Bentley of sailboats.

However - Morris day sailors are certainly better than Fords.
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post #17 of 33 Old 06-14-2011
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Just had a look at the Morris web site Daysailer launched in Northeast Harbor Maine | Morris Yachts - boat builder of daysailers and ocean series semi-custom yachts and I see:

"The decks are clean and lifelines are an option. The springy sheer cuts a fine figure."

How would you feel going foraward without lifelines; I thought lifelines were mandatory.
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post #18 of 33 Old 06-14-2011
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Then there are Freedoms

While not new, Freedoms are simple to sail. Our F38 is a pleasure, stiff, loves a good wind and comfortable. Okay, no boat is perfect but the Admiral and I are both delighted with it.

Ed Reiss
Being There
Freedom F38 #154
out of Marion, MA
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post #19 of 33 Old 06-14-2011
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Just seeing this thread. Kinda funny...WD you should at least get a fake name before bashing the competition.

I think Morris Yachts are among the most appealing and best made boats in the world.

Twenty years from now you will be more disappointed by the things y%^&*.....oh never mind. 90% of the people on sailing forums already use that as their signature! I'm not a conformist.
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post #20 of 33 Old 06-14-2011
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Send a message via Yahoo to landmineop
Another one worth a look is the Southerly 35RS.
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