I'm pretty sure this is the only web forum in which I participate that actively discourages manufactures' reps from participating. Seems kind of counter-productive –
Paying to advertise is a choice. But paid advertising must also generate a return of investment.
This particular thread has been viewed (as of today) by 1,688 people.
Considering that approximately each people was looking about five times at this thread, we can deduce that 340 sailor could have read an advertising posted there.
The profile of the « mean » sailor who is participating to this thread is VERY CONSERVATIVE
, talking about products developed more than 80 years ago
such as CQR, Danforth or Bruce anchors, (not talking about the Fisherman
!) or about “kellets”!. This is a perfect mirror of the Sailnet's “Anchor Locker”.
Very few forumnites are considering « New gen » Anchors.
As nobody (or very few
) participants are aware of new developments, nobody could talk about them and/or give explanation of why they are different of, why they are better.
As Manufacturers are NOT WELCOME
to talk about their products and to explain why they have developed a new product and which characteristics are better than the ones of the competition, the forum will always stay VERY CONSERVATIVE
, talking endlessly
about the same « old generation » products.
Therefore it will not be at all interesting to advertise here! Also considering that they are many other forums where the « ambiance » is completely different, and where the moderators are much more open minded.
Question? How much will it cost to advertise on this forum and what will be the return of investment??
Will Sailnet add a new product line to their very conservative
catalog of anchors?
An Outstanding product will advertise by itself. Wait and then you could learn more about « new products » => on other nautical forums !!!