HanseYachts buying Bankrupt Dehler - SailNet Community
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post #1 of 15 Old 05-04-2009 Thread Starter
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HanseYachts buying Bankrupt Dehler

From my perspective this is not exactly great news......(JH)

HanseYachts AG has announced today that the preliminary board of creditors at the insolvent Dehler shipyard has agreed to its bid to acquire the traditional Dehler brand.

More than 45 years ago, the yacht-builder Willi Dehler not only developed Germany's largest yacht yard of the time – he also realised innovations in the construction and fitting of sailboats which were so revolutionary that they still prevail today. He was also responsible for the fact that the Dehler brand made sailing as a sport affordable and therefore available to a broader public.

Nowadays however, it is very difficult for niche producers to maintain production with maximum demands on quality and fittings. Under HanseYachts Group management, the Dehler brand has the opportunity to benefit from the purchasing and manufacturing advantages offered by a large-scale producer. At the plant in Meschede-Freienohl in Sauerland, there are plans to produce mid-size Dehler yachts. Bigger Yachts will be manufactured in a separate production facility in Greifswald.

One other aim of the restructuring measures is to develop the Freienohl site as an exhibition and service centre. Its convenient geographic location is ideal for creating Germany’s first water sports centre featuring a permanent exhibition of various sail and motor boats, yacht insurance and financing, manufacturers of water sports accessories, sail-makers and other businesses specialising in the area of water sports.

This combined concept is expected to create several new jobs.


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post #2 of 15 Old 05-04-2009
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Jeff,

I have no opinion one way or another, but I'd be curious to know why you think this may not be such good news?

P.S. I think there was an earlier thread about this same subject. If this discussion develops much further, you might consider combining it with the earlier thread.


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post #3 of 15 Old 05-04-2009
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Dehler saved by Hanse Yachts.

previous post with some thoughts.

Jeff,

I a curious as to "why" you think this is a potential bad move? Other than Hanse dumbing down or some such thing the Dehler line.

Marty

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post #4 of 15 Old 05-04-2009
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Totally agree with Jeff, that this might not be such a great thing. Personally I was hoping that Dehler could have existed as "its own" and continued creating innovative sail boats, instead of being a brand of Hanse.
Like Moody we might see that this is going to be rebranded Hanse's with different interiors/looks. Not that Hanse is a bad builder, but it is a mass product, whereas Dehler created something better IMnsHO!
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post #5 of 15 Old 05-04-2009 Thread Starter
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Dehler has always been a real favorite of mine. They were a company that seemed to understand how to balance good performance, world class designers, high build quality with workable, seamanlike interiors. The were thoughtful boats for people who were looking for clever designs. In some ways, Dehler is what I wish J-boats could be.

In many ways I liked the first Hanse's that I encountered perhaps 6-7 years ago, nice layouts and very good build quality. But lately they have seemingly taken a very strange tack, producing boats with very ideosycratric, almost anti-functional, layouts that do not seem as well thought out. Similarly their deck layouts have seemingly gotten dumbed down and less sailing oriented as well.

My fear is that Hanse will take Dehler and change it into a some numb brand from its currently high level of sophistication.

Jeff


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post #6 of 15 Old 05-05-2009
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Jeff,
I figured that was what you were suggesting. I too have been an admirer of Dehler. Clever ideas and a seemingly high build quality. Good looking boats as well. I've also always liked Hanse as well but yep...the interiors of the latest models are odd to say the least. Maybe it is just that I am too much of an old fart but what can I say...I want a bloody chart table and 300 litres of water in a 40'er ? hmmm.....that thing is too pretty to carry jerry cans on deck.

(I did just have a close look at the new H40 and I do admit I could probably cope !)

Right now there are two boats in the US that I would happily get my hands on.

One is a Brewer Pilot similar to JRD22s and the other is a Dehler DS 43. ( edit sorry DS41 not 43) Bit more expensive than the Brewer but a nice bit of kit.

I'll find a pic of the DS43 and post it later on but it is as fine a pilot house deisgn as I've seen....very much akin to Dudley Dix's 43'er and that is a very nice boat.

Then again maybe a Hanse Dehler is better than no Dehler at all !!


Andrew B (Malö 39 Classic)

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― Terry Pratchett.

Last edited by tdw; 05-05-2009 at 07:25 PM.
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post #7 of 15 Old 05-05-2009
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TD,

That Dehler is local, at least for me. I will be down at that dealer tomorrow picking up a sail and could check it out, if you are really serious about it. Even get you whom to talk to etc.

Marty

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post #8 of 15 Old 05-05-2009
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Quote:
Originally Posted by blt2ski View Post
TD,

That Dehler is local, at least for me. I will be down at that dealer tomorrow picking up a sail and could check it out, if you are really serious about it. Even get you whom to talk to etc.

Marty
Marty,

How do I put this ! I am kind of just short of serious. Reality is for me that during the current curfuffle (globally financially speaking) the Oz dollar went from near parity with the USD down to less than 60c US but is now heading back up. It is currently at 73c US and basically if it gets past 80c then serious I am. In short...right at this moment she is beyond my means.

If you are close by and can cast a quick eye over her I'd love to hear your report but it's a little early to get the sellers hopes up. I really don't like wasting other people's time and of course I also have to come to grips with the reality of getting a US boat back to Oz.

Nonetheless I do find it interesting that at sub USD200,000 she is still for sail having been on the market for over six months now, maybe even twelve. The other one , the Brewer is USD$165,000 and is also a fine looking boat. Given my yen to cruise in colder climates I am attracted to PHs but you don't see many down here of that quality.

JH...apologies for the hijack....

Andrew B (Malö 39 Classic)

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post #9 of 15 Old 05-08-2009
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Greetings,

In the interest of full disclosure: I am the US representative of Dehler, so I'm close to this and more than a little partial. I'll try to keep the borderline ad stuff to a minimum.

I appreciate all the supportive words that are floating around Sailnet and a few other (mostly European) board, and thanks to Jeff_H for his perspective (speaking as a long-time lurker, he seems to know his stuff). I thought I might ring in to add some additional perspective and groundless speculation.

This is big, exciting news in Dehlerland, and almost all the balls are still in the air. We're working on a ton of details, so until some of the questions are settled, there's still some guessing on with respect to integrating the company with the Hanse family.

As Jeff eluded, this can really only take one of two directions, one quite positive and one not-so-good. Without getting bleary-eyed, Dehlers are special boats in a lot of ways, and it extends from concept to execution. As long as Hanse doesn't mess with that, aligning with a large builder with an equally-large support structure makes a lot of sense. From this point of view, we're excited.

We (we being the international Dehler reps) had a conference with Hanse's president, Michael Schmidt, immediately following the news, and all indications were this is going in a good direction. Dehler is a really "independent" company, and the goal appears to be to maintain that, while improving purchasing and distribution muscle. We'll have a better feel for the actual structure in and when production will restart over the next week or so.

I won't go into the back-story of what's occurred between Dehler's insolvency in mid-December and today, but there's a good story in there somewhere. Watch for my book, "Losing Ten Years of Life Expectancy in Four Easy Months," coming soon.

The juicy part is that while we've been courting two suitors and supportive of the concept of becoming part of a larger builder (we had essentially made a decision), Hanse came in at the 11th hour to steal the show. 'Turns out they were as surprised as anyone else. Interesting times.

If anyone's still interested, there is a US-specific release, which also points to the original Hanse announcement that Jeff_H quoted at the top of the thread, on the Dehler US website (DEHLER -dot- US... silly, I don't have enough SN posts to include a link). Anyway, click on the News & Updates section from the home page.

I hope this contributes something other than even more questions.

Happy Spring to those of us who survived a seriously-long winter, and fair winds,

(another) Jeff
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post #10 of 15 Old 05-08-2009
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Thank you for that info and insight. Hopefully things will turn out well for Dehler.

Here's a link to the press release you mentioned:

Dehler News


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