Join Date: May 2007
Thanked 28 Times in 27 Posts
Rep Power: 13
I'm in the process of prototyping a design for a very comfy helm seat that'll work on just about any sailboat. As soon as I'm done with the prototype it'll go out to a contract manufacturer for fabrication, I'll do a website with a shopping basket for orders, and I'll handle order fulfillment and/or hire that out as needed.
That leaves MARKETING... the thing that makes people actually go to the website and give their credit card number.
By the way, I have little interest in working with retailers. I'm looking at marketing directly to the consumer.
There's a lot of knowledge and maybe some wisdom on this site and I need to tap into it. Sure, I can and may do print ads in sail mags, but I'm particularly interested in boat shows like Strictly Sail, or anyplace I can put someone's posterier in one of my seats.